Custodians of luxury fragrance brands

Fragrance du Bois brand immersion

Exclusive launch in Selfridges


The team at Aspects would like to say a huge thank you to Nicola Parker, worldwide brand director for Fragrance du Bois, the latest addition to our growing niche fragrance portfolio. Nicola stopped off in London on her way to Dubai to meet with the marketing team and our London-based sales consultants and to share the story of Fragrance du Bois – which begins in nature with pure oud oil, sourced from their own plantations in Northern Thailand. 

Sustainability is the latest strategy in beauty and fragrance, as consumers seek reassurance that their purchases are produced in the most ethical and environmentally friendly way possible. From its founding, Fragrance du Bois has been committed to total transparency in its sourcing and production methods, which is why each bottle comes with a chip of agarwood presented in a velvet pouch – not only adding an all-important personal touch, but connecting the customer to the land and the local communities that nurture it. And, for every bottle of fragrance sold, the brand replants another tree, helping to preserve the source of this most precious ingredient for future generations to enjoy.

Fragrance du Bois is currently available in the newly redesigned beauty hall in Selfridges Trafford, and will launch in Selfridges London on November 7th. Good luck to our incredible consultants, and stay tuned for more exciting news and initiatives from a truly unique brand.


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