It is a rarity for Aspects Beauty to be able to showcase all of our fragrance, beauty & accessory brands under one roof, so our #MyFragranceStory event was a long-awaited opportunity to boast about our portfolio of over 30 brands. Held at the fashionable London Edition Penthouse suite complete with commanding views over the city, leading journalists, editors, bloggers, social influencers and retail buyers all came to discover our diverse range of brands, products & latest launches.

From the library of curiosities curated by our niche division, to the Eight & Bob cocktail trolley, guests were treated to a journey of discovery alongside Euroitalia's central feature table which offered a sneak peek of the new Missoni Pour Homme fragrance, together with Versace & Moschino’s new Pink Fresh Couture. On entering the private bedroom, which was decorated with launches from Angel Schlesser flanked by Salvatore Ferragamo’s bookcase, was a tantalising glimpse of Trussardi's new masculine fragrance, Riflesso. Leading on from Jean Patou’s vintage dressing table were Regenerate & Emma Lomax in the luxury ensuite, completing the tour with E.Coudray around a lavish bubble bath of fresh flowers. 

We are thrilled with the outcome of this event which has received significant social media coverage and continues to generate interest from press and retailers alike. Styled by London’s leading florists Rebel Rebel alongside our in-house Creative, Marketing, PR & Sales teams, we presented an integrated story which has helped establish us on the map as a leading boutique company that champions niche fragrance brands, alongside international luxury fashion houses & beauty accessories.

To see images from the day, search #MyFragranceStory on Instagram & Twitter, or click here and here